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Pricing

How to check whether a price is fair

Compare similar units, use actual transactions instead of listing prices, and check price per sq ft against the building and area.
By Verified Brick1 min read

An attractive project is not automatically a good purchase if the asking price is well above what comparable homes actually sell for. Here is a simple way to test a price.

1. Use transactions, not listings

Listings show asking prices. Transactions show what buyers actually paid. Always benchmark against recent sales wherever you can.

2. Compare like with like

Match on as many of these as possible:

  • Same building first, then the surrounding area
  • Same unit type (studio, 1 BR, 2 BR…)
  • Similar size, floor, view and condition
  • Off-plan against off-plan, ready against ready

3. Work in price per square foot

Divide the price by the unit size to get a figure you can compare across units of different sizes. Then compare it with the median of recent comparable transactions.

CheckWhat it tells you
Asking price per sq ftWhat the seller wants
Median transaction price per sq ft (same building)What buyers recently paid
Median transaction price per sq ft (area)Wider market context

4. Explain the gap

A premium can be justified by a better view, higher floor, upgraded finish or a stronger payment plan. If you cannot explain the gap, treat it as a warning sign.

5. Look at recency

Use the most recent transactions available. Older sales may not reflect current market conditions.

How Verified Brick helps

The Price vs Market Value parameter compares the asking price per square foot with available comparable transactions in the same building or area, and shows the source and date of the data used.

This article is general information, not a valuation or financial advice.

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